Do You Follow Up With Potential Customers After Your Event? Most Don't

Always follow up with leads after a trade showSo many individuals fail to do the one most important task after a trade show. That being, follow up with leads! I've been subject to many situations where I reached out at a show to an exhibitor because I was interested in their product but found they never got back to me. It drives me nuts! Remember that the most important aspect of exhibiting is to gain new clients. And you will never gain those clients if you don't follow up afterwards! Read on.
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How Fortnite Video Game Teaches Business Ethics

Fortnite Battle RoyaleSometimes Rules Are Just Suggestions

On June 30th, 2018, an epic moment took place within the online game Fortnite: Battle Royale that has caused a bit of a stir in the gaming community. And, this event can also teach us about how to look for opportunity in the business world. Online gaming is a collection of various people that represent a litmus test of what is around you every day. Learn how this historic moment changed a game, and can change your thoughts on what to look for.
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Your Business Won't Be Found On Google & Bing

backlink articleBacklink Requirements Mean Trade Show Displays Are Still Good Marketing

You are better off putting your advertising dollars into an effective trade show marketing campaign than attempting to be number one on Google or Bing. Online marketing has now become only for the elite size budgets in your industry. Read more about the "backlink" issue...
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